Workshops, Masterclasses, and Due-Diligence Preparation
These workshops are usually 1-2-week long programs with 2-4 workshops and related one-on-one consultations with coaches.
Marketing Tools Workshop:
Objective: Equip participants with modern marketing tools to optimize campaigns and measure ROI.
Content:
Introduction to digital marketing platforms (e.g., Google Analytics, HubSpot).
Social media management tools (e.g., Hootsuite, Buffer).
SEO and SEM tools (e.g., SEMrush, Ahrefs).
Content creation tools (e.g., Canva, Adobe Suite)
StoryBranding.
Sales Tools Workshop:
Objective: Enhance sales strategies using cutting-edge tools.
Content:
CRM systems (e.g., Salesforce, Zoho CRM).
Sales automation tools (e.g., Outreach, SalesLoft).
Lead generation platforms (e.g., LinkedIn Sales Navigator).
Sales analytics and forecasting tools.
Operations Tools Workshop:
Objective: Streamline operations and improve efficiency.
Content:
Organizational design and development.
Project management tools
Supply chain and Inventory management systems.
Quality assurance and process standardization and optimization tools.
Accounting Tools Workshop:
Objective: Simplify accounting processes and ensure financial accuracy.
Content:
Basics of accounting.
Use of accounting software (e.g., QuickBooks, Xero).
Payroll management systems.
Expense tracking and reporting tools.
Finance Tools Workshop:
Objective: Enhance financial planning, analysis, and decision-making.
Content:
Assumptions development.
Financial modeling software.
Budgeting and forecasting tools.
Risk assessment and management tools.
Legal and Contracting Workshop:
Objective: Navigate the legal landscape and understand contracting nuances.
Content:
Basic contracts and contract development and management systems.
Basics of governance.
Intellectual property protection platforms.
Compliance and regulatory tracking tools.
Social Impact Workshop:
Objective: Developing a triple-bottom-line in your business.
Content:
Social Venture R&D,
Getting Started with Impact Measurement,
Got Impact?,
Transitions: Theory to Practice, and
Leading the Self and Systems
Due Diligence Preparatory Workshops:
a. Financial Due Diligence Workshop:
Objective: Prepare startups for financial scrutiny by investors.
Content:
Understanding financial statements and audits.
Valuation methods and techniques.
Capital structure and financing history.
b. Operational Due Diligence Workshop:
Objective: Showcase operational strengths and address potential weaknesses.
Content:
Evaluating supply chain and vendor relationships.
Assessing operational risks and mitigation strategies.
Reviewing HR policies and team talent and structures.
c. Legal Due Diligence Workshop:
Objective: Ensure legal compliance and readiness for investor review.
Content:
Intellectual property rights and protection.
Review of contracts, agreements, and partnerships.
Regulatory compliance and potential legal risks.
d. Product-Market Fit Workshop:
Objective: Demonstrate the alignment between the product/service and market demand.
Content:
Techniques to assess product-market fit.
Customer feedback and validation methods.
Adjusting product/service features based on market feedback.
Competitive landscape analysis.
e. Marketing and Sales Strategy Effectiveness Workshop:
Objective: Validate the effectiveness of marketing and sales strategies.
Content:
Analyzing key performance metrics.
Conversion rate optimization techniques.
Customer acquisition and retention strategies.
Feedback loops and iterative improvements.
f. Social and Environmental Impact Workshop:
Objective: Highlight the venture's positive impact on society and the environment.
Content:
Frameworks for measuring social and environmental impact.
Case studies of businesses with strong positive impacts.
Strategies for enhancing social responsibility.
Environmental sustainability practices and their benefits.